Wednesday, 4 January 2012

Audience choice of poster alteration

When deciding to make alterations to my promotional poster I could not come to conclusion as to where to place the enlarged release date of the film. I decided to publish both altered copies on a survey where the target audience could decide which poster would potentially be more effective.



From analysing the results of this survey it is clear to me that the audience prefer the second poster.  This clearly suggests to me that poster 2 should become my final promotional poster if I am aiming to cater to as much of my target audience as I can.

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